Effortlessly tap into Africa's potential
We help global businesses confidently and compliantly expand into Africa.
Expanding into Africa is tough.
Novo42 is a localisation platform that enables global merchants to compliantly operate in African markets.
Significant upfront costs
High costs to establish local presence with uncertain ROI.
Optimised local setup
Streamlined operations with support from in-country experts.
Local payment challenges
Navigating hyper-local payment preferences and infrastructure.
Seamless local payments
Access to local payment partners with diverse payment methods.
Regulatory complexity
Opaque frameworks and evolving operational environments.
Simplified compliance
Reduced compliance and operational risk in unfamiliar markets.
Exchange and tax risks
Managing exchange controls and compliance challenges.
Secure exchange management
Risk mitigation through localised advisory and compliance assurance.
We're on a mission to increase investment in Africa.
Explore how we help clients kickstart their African growth.
Why we started Novo42
The barriers to entry for global businesses wanting to operate in Africa are significant. We started Novo42 to provide an effective, compliant solution that enables growth.
Payments with Precium
Discover how Novo42 and Precium are transforming market entry into Africa by simplifying local payment processing, ensuring compliance, and unlocking growth opportunities for global merchants.
Ready to grow?
We understand that every global business has unique needs. Connect with us to learn more about our tailored localisation advisory and services.
Frequently Asked Questions
Novo42 is a Merchant of Record that helps global businesses compliantly operate in African markets by simplifying market entry and operations. The company offers tailored services ensuring regulatory compliance, local payment partnerships, tax management, and financial operations.
Businesses expanding into Africa must navigate unfamiliar regulatory and tax regimes, complex operating environments, and nuanced customer cultures. In markets with unproven return on investment, these challenges often disincentivise local market entry and exclude local consumers from global commerce.
Novo42 simplifies the complexities of operating in South Africa for global businesses by handling local compliance, tax compliance, exchange control, and payment partnerships, enabling businesses to focus on growth. We plan to expand services to other African countries in 2025.
Global businesses must navigate unfamiliar regulation, tax law, and exchange control, impacting their ability to operate compliantly and remit funds to global headquarters. Other challenges include currency volatility, unique consumer cultures and payment methods, and tough operating conditions.
Services include localisation advisory, regulatory compliance, distribution of goods, risk management, payment processing partnerships, tax compliance, and financial reporting. See more on our Services page.
Novo42's services reduce costs, improve transaction success rates, and provide access to local payment methods, ensuring higher customer conversion and market penetration. Working with us as a trusted partner can reduce the time to market, streamline operations, and mitigate the risk of non-compliance with local regulations and tax law.
Stay Informed About
Expansion in Africa
Explore industry trends, market opportunities, and expert insights to
guide your journey into African markets.